CLIENT
PROJECT
ROLE
SENIOR MARKETING ARTIST
SERVICES
Store Page Assets
Campaign Visuals
DIABLO IV - STORE PAGE ASSETS & MARKETING VISUALS
Marketing artwork created for Diablo IV, supporting in-game store promotions and wider campaign initiatives.
The work included creating splash artwork for the game's in-game store, alongside assisting the marketing team with visuals celebrating key moments - such as class reveals and launch anniversaries.
Each piece was designed to align with Diablo IV’s dark visual identity, while maintaining strong readability across digital storefronts and promotional platforms.
CREATIVE APPROACH
The artwork focused on maintaining the dark, atmospheric tone that defines the Diablo franchise, while ensuring strong clarity across digital formats.
Compositions were designed to remain impactful in the in-game store environment, where visuals must quickly communicate value and theme to players browsing cosmetic content, driving clicks and therefore sales.
Careful attention was given to lighting, contrast, and character presentation to ensure each piece felt authentic to Diablo IV’s visual identity.